Join Sailun Tire Americas as an Experiential Marketing Events Specialist, leading innovative trade shows and event strategies across North America. This role blends creativity with strategic execution to engage audiences effectively.
Report to the Senior Marketing Manager and manage the execution of B2B and B2C events. Your role involves overseeing vendor partnerships and event logistics while ensuring budget control and engaging experiences that drive brand recognition and customer satisfaction.
Key Responsibilities:
• Develop strategies for trade shows and large events
• Manage vendor partnerships and budgets efficiently
• Lead on-site event execution and problem resolution
• Establish playbooks for consistent event delivery
• Analyze event performance and implement improvements
Requirements:
• Degree in Marketing or Communications
• 6-8+ years of event management experience
• Prior experience in large-scale event execution
• Solid vendor and budget management capabilities
• Tire or automotive background is an asset
Utilize your expertise in event leadership and strategic planning to enhance Sailun Tire's experiential marketing initiatives.
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