As a Senior Strategist, you will play a crucial role in leading the development and execution of various strategic initiatives grounded in a deep understanding of the client’s business, the category they operate within, and the audiences they aspire to connectwith.

This role requires strong analytical and storytelling skills, with the ability to translate data and research into actionable insights and clear, compelling strategies that inspire breakthrough ideas and drive businessgrowth.

Responsibilities will include

Leading strategic thinking across a diverse range of clients and categories

Guiding the strategic development process from exploratory research and insight development to crafting inspiring creative briefs

Facilitating workshops and conducting stakeholder and audience interviews

Partnering with research firms and subject matter experts (e.g. data scientists, anthropologists) to uncover and synthesize insights

Translating complexity into clarity by distilling data, research, and consumer and cultural insights into actionable strategies that move brands forward

Developing brand positioning, architecture, messaging frameworks, and strategic territories that inspire bold work

Collaborating with cross-functional teams and divisions to ensure work is both effective and distinctive

Staying ahead of cultural trends and industry shifts, bringing fresh, forward-thinking ideas to internal and external teams

Crafting and presenting strategic recommendations and narratives that are persuasive, transparent,



and grounded in insight

Supporting and coaching junior account team members as they continue to hone their strategy and brief-writing skills

Tadiem is proud to foster a culture of talent and decency, in equal measure. Our people are our priority and we work hard to cultivate an environment where they can do the best work of their careers. Some of the ways we dothisare:

A truly hybrid work environment that balances the best of bothworlds A recognition that in service industries the work load ebbs and flows and we balance that with an additional 10 days to rest and recharge on top of your vacation entitlement to support work lifebalance The ability to invest in your future, today and tomorrow, with a little extra help from the company DPSP (RSP matching)program

Support from a pool of experts across various disciplines to learn from and collaborate with as well as the autonomy to be the CEO of yourcareer

As an equal opportunity employer our goal is to build a diverse workforce that is representative, at all job levels, of the world we live in. If you require any accommodations during the selection process, please reachout.

We do not use any AI tools to screen applicants and if you've taken the time to reach out to us, please know that we've taken the time to reviewit.

Role type: Existing

Location: Downtown Toronto, Hybrid

Salary: $75,000 - $105,000, commensurate with experience

Bensimon Byrne is a division of Tadiem , a framework for forwardthinking.

📌 Senior Strategist (Winnipeg)
🏢 Bensimon Byrne
📍 Winnipeg