Become the Strategic Director of Marketing Operations at CaptivateIQ and influence how sales performance is managed in high-growth environments. Drive automation and strategy to optimize marketing functions.

You will architect and implement modern marketing operations strategies, focusing on AI-driven improvements and seamless integration with sales processes. In collaboration with cross-functional leaders, you will ensure that operations yield measurable revenue impacts while advancing operational excellence within your team.

Key Responsibilities:

- Redefine and automate marketing workflows for efficiency
- Lead data segmentation initiatives for targeted outreach
- Analyze and experiment with dynamic lead scoring systems




- Ensure alignment between marketing operations and sales teams
- Manage the overall marketing technology stack and campaigns

Requirements:

- 10+ years in Marketing or Sales Operations, especially B2B
- Solid proficiency in Hub Spot and Salesforce
- Proven track record in managing complex tech environments
- Hands-on experience with various AI tools and automations
- Understanding of BDR processes and prospect engagement

Enable marketing excellence through strategic operations and AI initiatives at CaptivateIQ.

📌 Strategic Director of Marketing Operations (Winnipeg)
🏢 Marapro
📍 Winnipeg