Become the Strategic Director of Marketing Operations at CaptivateIQ and influence how sales performance is managed in high-growth environments. Drive automation and strategy to optimize marketing functions.
You will architect and implement modern marketing operations strategies, focusing on AI-driven improvements and seamless integration with sales processes. In collaboration with cross-functional leaders, you will ensure that operations yield measurable revenue impacts while advancing operational excellence within your team.
Key Responsibilities:
• Redefine and automate marketing workflows for efficiency • Lead data segmentation initiatives for targeted outreach • Analyze and experiment with dynamic lead scoring systems • Ensure alignment between marketing operations and sales teams • Manage the overall marketing technology stack and campaigns
Requirements: • 10+ years in Marketing or Sales Operations, especially B2B • Solid proficiency in HubSpot and Salesforce • Proven track record in managing complex tech environments • Hands-on experience with various AI tools and automations • Understanding of BDR processes and prospect engagement
Enable marketing excellence through strategic operations and AI initiatives at CaptivateIQ.
📌 Strategic Director of Marketing Operations (Winnipeg)
🏢 Marapro
📍 Winnipeg
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