About the workWe are building high-fidelity simulated work environments used to evaluate and improve AI agents on real marketing work. Each environment reproduces a marketing org's actual tool surface — email, storage, CRM, project management, social media management, web analytics, AEO/SEO, ads, CMS, product analytics and support — populated with realistic documents, dashboards, personas and deliberately planted problems.You will help design and pressure-test the Organic Growth environments: the briefs, the artifacts, the judgment calls a robust practitioner would make, and the errors a weaker one would miss.What you will doDesign task briefs drawn from work you have actually done in organic growth, including what the task is really testing — the planted issue and the decision a strong practitioner should reachSpecify the documents, dashboards, personas and tool states a realistic version of that task requiresWrite or review the reference answer and the criteria that separate a strong response from a plausible-but-wrong oneReview AI agent attempts and judge them against your own standardTasks span the capabilities we measure: diagnosing what happened from messy or conflicting data,



prioritizing and making tradeoffs, planning and executing, QA and reconciliation, triage and escalation, research and evaluation, reporting, and orchestrating multi-step work across several tools.Organic Growth scopeSearch and answer-engine visibility, content-led acquisition, technical and on-page diagnosis, keyword and topic prioritization, web and pricing journey optimization, and funnel diagnosis on organic traffic.Who we are looking forHands-on practitioner experience in organic growth or SEO/AEO — you have owned this work, not only managed people who do itFluent in the tools of the domain: Google Analytics 4, Google Search Console, Semrush or Ahrefs, and a CMS such as ContentfulPrior experience building AI training environments, RL environments or simulated case studies is strongly preferredRubric Academy or Rubric Bootcamp certification is strongly preferredClear written reasoning — much of the value is in explaining why a decision is rightScreeningApplicants complete a short multiple-choice knowledge screener specific to this sub-domain before review.

📌 Seo Expert - Organic Growth Specialist (Toronto)
🏢 Mercor
📍 Toronto