Shape the future of Simplii's content strategy at CIBC as the Director of Digital Content & Editorial Strategy. Drive engagement and brand affinity through innovative storytelling.In this influential role, you'll manage a multifaceted team focusing on enhancing content across various platforms including web, social, and AI-driven channels. Your leadership will be crucial in defining best practices and integrating strategies across marketing efforts. This position is a unique chance to innovate how we connect with our audience.Key Responsibilities:Develop a cohesive editorial strategy across all channelsOversee community management and social media initiativesDirect influencer marketing strategies for brand impactOptimize content for AI and digital discoveryMeasure and report on content effectivenessRequirements:Strong background in digital strategy and content developmentProven leadership skills in a collaborative environmentFamiliarity with AEO and GEO methodologiesExcellent communication and analytical abilitiesPassion for values-driven workplace cultureLead the transformation of Simplii's content approach at CIBC and make a significant impact.
📌 Director Editorial Strategy At Cibc (Toronto)
🏢 CIBC
📍 Toronto