Reports to: National Aftersales Commercial ManagerFUNCTIONRegional Aftersales Manager is responsible for overseeing and improving aftersales performance across a defined geographic dealer network on behalf of the OEM.Minimum QualificationsGrade 12 (Matric) with a relevant Automotive, Technical or Business-related DiplomaDemonstrated success in aftersales leadership roles within an OEM or franchised dealer environmentProven experience managing regional or national dealer networks and influencing senior dealership leadershipSkills And ExperienceMinimum of 5 years in a similar positionStrong track record of delivering aftersales revenue growth across parts, accessories, lubrication, service labour, and extended servicesProven ability to analyse dealer financial performance and implement profitability improvement initiativesSound understanding of workshop and parts operations, inventory management, and customer satisfaction driversExperience translating strategy into executable field action plans across independent dealer environmentsStrong commercial and financial acumen, with the ability to interpret dealer performance data and P&L driversAdvanced analytical skills, with experience using OEM systems, dashboards and performance scorecardsExcellent communication, negotiation and stakeholder management skillsAbility to lead change, manage resistance, and drive alignment without direct authorityHigh levels of self-management, resilience and adaptability in a energetic, performance-driven environmentProficient in MS Office, particularly Excel and PowerPointWillingness to travel extensively within the region, including inter-provincial and cross-border travel, and to work extended hours when requiredKey Duties And ResponsibilitiesAftersales Strategy Execution & Revenue GrowthOwn and drive regional execution of the OEM aftersales strategy, ensuring alignment with national business objectivesDeliver regional aftersales revenue performance across parts,



accessories, lubrication, labour and extended services, with accountability for budget achievementEstablish and manage dealer aftersales targets, translating objectives into dealer-specific action plansIdentify revenue and profit gaps through data analysis and implement corrective initiatives to improve gross margin, inventory turns, and return on capitalDealer Performance Management & ProfitabilityLead structured dealer performance reviews using financial, operational and customer data to assess short-, medium- and long-term performanceAnalyse dealer profitability drivers and provide commercial guidance to improve workshop utilisation, labour efficiency, parts availability, and stock managementSupport dealers in the development and execution of aftersales business and marketing plans tailored to their local market conditionsActively monitor aged inventory, stock planning, and parts availability to reduce VOR, improve service levels, and enhance customer satisfactionStandards, Compliance & Brand RepresentationEnsure full compliance with OEM aftersales operating standards, systems and minimum franchise requirementsConduct regular dealer audits and inspections covering workshops, parts warehouses, processes and corporate identityDrive consistent application of aftersales procedures and initiatives that support a strong and differentiated brand experienceEnsure the OEM's corporate image and brand values are accurately represented and upheld across the dealer networkCustomer Experience & CSI OwnershipChampion a proactive,



customer-centric culture across the region, ensuring the aftersales customer journey aligns with OEM brand expectationsDrive dealer participation and accountability in customer satisfaction programmes, using CSI and VOC data to identify root causes and prevent repeat issuesManage escalated customer cases where dealer intervention is insufficient, ensuring fair, timely, and effective resolutionReduce workshop lead times and work-in-progress levels through improved planning, process discipline, and operational focusCapability Development & Change LeadershipIdentify dealer capability gaps and support the development of targeted training and improvement plans aligned to OEM policiesDrive adoption of OEM tools, systems, and optimisation programmes across the regionLead change initiatives within the dealer network, influencing alignment to OEM strategy and managing operational and behavioural resistancePromote continuous improvement and best-practice sharing across the dealer networkData, Reporting & GovernanceLeverage OEM reporting platforms and dashboards to monitor dealer performance, identify trends, predict risk, and drive data-led decisionsCompile and present regional aftersales performance reports, including financial results, KPIs, compliance status, and action plansEnsure timely follow-up on dealer commitments, queries, and corrective actionsParticipate in internal OEM forums and contribute to national aftersales planning and performance reviewsMeasures of Success (Indicative)Achievement of regional aftersales revenue and profitability targetsImprovement in VIN retention, workshop utilisation, and dealer ROSReduction in aged inventory and VOR due to parts availabilityCSI improvement and reduction in escalated customer complaintsDealer compliance audit outcomes and successful programme adoptionCVs to be emailed to [email protected] date: 30 September 2026

📌 Regional Aftersales Manager (Tamworth)
🏢 GWM CAPE TOWN
📍 Tamworth