Potentia Human Resources Inc. | Full timeCommunity Impact & Communications StrategistIndustry Nonprofit Charitable OrganizationsWork Experience 4-5 yearsCity Kelowna CentralState/Province British ColumbiaCountry CanadaJob DescriptionHelp Tell the Stories That Strengthen Our CommunityPotentia Human Resources is proud to be leading the search for a creative, strategic and passionate Community Impact & Communications Strategistfor the Central Okanagan Foundation. This is an in-person, in office role, working with a small team of fantastic values based humans who are dedicated toconnecting people who care with causes that matter, helping build strongercommunities through philanthropy, granting, scholarships, and communityleadership.As one of Canada's community foundations, the COF works alongsidedonors, charities, businesses, governments, and community partners to invest ininitiatives that create lasting impact across the Central Okanagan since 1979. This newlycreated role offers a rare opportunity to build the COF's communicationsstrategy from the ground up, modernize its brand, strengthen donor engagement,and share the inspiring stories of the people and organizations making adifference throughout our community.If you're anexceptional storyteller who enjoys combining strategy with hands-on executionand wants your work to have a lasting impact, we'd love to hear from you.What You'll Be Doing:As theCOF's first dedicated Community Impact & Communications Strategist, you'll havethe unique opportunity to build their communications strategy from the groundup while helping modernize the COF's brand and strengthen community engagement.Reportingto the Manager, Community Impact & Philanthropy, you'll develop compellingcampaigns that inspire giving, celebrate community impact, increase awareness,and support fundraising initiatives. From storytelling and digital marketing tobrand development, media relations, and events, you'll play a central role inshaping how the COF connects with their community.TheCOF is looking for someone who thinks beyond creating attractive marketingmaterials. They want someone who understands that great marketing inspiresaction, builds relationships,



and delivers measurable results.You'llhave the opportunity to:Develop andimplement the COF's annual communications and marketing strategyStrengthen andmodernize the COF's brand across all platformsCreatecompelling stories highlighting donor impact, charities, scholarships, andcommunity initiativesWrite engagingcontent for newsletters, annual reports, website, blogs, donorcommunications, speeches, and media releasesManage and growthe COF's website and digital presencePlan andexecute social media and digital marketing campaignsDevelop emailmarketing campaigns and donor communicationsDesignbrochures, reports, presentations, advertisements, and promotionalmaterialsProducephotography, video, and visual storytelling content for events andcampaignsBuildrelationships with local media and coordinate public relationsopportunitiesSupportfundraising initiatives including Giving Tuesday, year-end campaigns, anddonor stewardshipCoordinatemarketing for COF events and community initiativesMonitormarketing analytics and campaign performance to drive continuousimprovementMaintaineditorial calendars, digital assets, and brand standardsCollaborateclosely with leadership, philanthropy, grants, and community partners tocommunicate the COF's impactRequirementsYouare a creative professional who enjoys balancing big-picture strategy withday-to-day execution.What You Will Bring:Diploma orDegree in Communications, Marketing, Public Relations, Journalism, GraphicDesign, Digital Media, Business Communications, or a related field(equivalent experience will also be considered)3-5 years ofcommunications and marketing experienceExceptionalwriting, editing, and storytelling abilitiesStrong graphicdesign skills using Adobe Creative Suite (InDesign, Photoshop,Illustrator)Experiencemanaging websites, social media, and digital marketing campaignsKnowledge ofWordPress or similar CMS platformsExperience withemail marketing platforms such as MailchimpFamiliaritywith Canva,



Google Analytics, SEO, and marketing analyticsStrongorganizational and project management skillsAbility tomanage multiple projects and competing prioritiesConfidenceworking independently while collaborating with a supportive teamA portfolioshowcasing your writing, design, and marketing workNon-profit orcharitable sector experiencePhotography andvideography experienceExperience withAI-assisted marketing toolsCRM experiencesuch as Foundant or similar platformsYou're Someone Who:Is anexceptional storyteller who connects people emotionally through meaningfulcontentThinksstrategically while rolling up your sleeves to execute great workLoves buildingnew ideas, systems, and processesUnderstands howmarketing drives awareness, engagement, and fundraising outcomesBrings freshideas and challenges traditional thinkingIs curious,creative, and always looking for innovative approachesEnjoyscollaborating while also being self-directed and proactiveIs highlyorganized and accountableThrives in apurpose-driven organization where your work has real community impactWhenyou join our team, you'll enjoy:Competitivesalary of $70,000-$85,000, based on recent related experienceRRSP matchingprogramOffice closureduring the Christmas holidaysChoice of Macor PC technologyA collaborativeleadership team that values creativity and innovationThe opportunityto build a brand-new marketing function from the ground upMeaningful workthat helps strengthen communities throughout the Central OkanaganFor the COF, finding the right person for this role matters most. While the role is intended to be primarily in-person and office-based, there is flexibility in the FTE and work schedule for the successful candidate. Whether you're looking for a full-time opportunity, a four-day work week, or an equivalent arrangement, we're open to a conversation about what works best.Ifyou're excited by the prospect to build something meaningful, elevate arespected community organization, and help inspire generosity throughexceptional storytelling and marketing, we'd love to hear from you.Joinus in helping create a stronger, more vibrant Central Okanagan; one story, onedonor, and one community initiative at a time.

📌 Community Impact & Communications Strategist (Kelowna)
🏢 Central Okanagan Foundation
📍 Kelowna