25 Sep
|
Domaine
|
Ottawa
Meet Domaine, the world's largest independent Shopify design and development partner, formed by the union of Half Helix and Tomorrow. We are a team of commerce experts dedicated to creating, building, and growing beloved brands. As pioneers and not just participants in our industry, we are inspired to write, break, and re-write the rules for a recent generation of commerce.We are seeking a strategic CRM Strategist to join our team and drive comprehensive lifecycle marketing strategies across email and SMS channels. This role combines strategic thinking with hands-on execution to optimize customer engagement and revenue growth throughout the entire customer journey.ResponsibilitiesDevelop and execute on a comprehensive lifecycle strategy (email + SMS) to optimize for onsite list growth, activation, retention, revenue and engagement throughout the customer journeyStrategy Roadmap & monthly presentationsBuild out and own lifecycle roadmap, including evidence based testing initiatives to ensure performance is always being maximizedCollaborate with designers, specialists and clients, gaining and applying feedback from key stakeholdersMaintain performance and health of email + SMS channels with regard to audience segmentation, content, list hygiene, and deliverabilityComplex Klaviyo logic, production & technical supportReporting & Insights developmentClient HappinessAccount & Scope ManagementQualificationsExcellent time management and communication skills4+ years of experience in strategic planning, email + SMS marketing, client services, and full cycle campaign management, preferably in an agency settingeCommerce/ retail lifecycle experience critical,
preferably across verticalsExperience maximizing loyalty engagement strategies in email + SMSProven track record of exceptional performance in building lifecycle marketing revenueProven track record structuring and delivering ongoing testing to continuously improve performanceMobile App, Mobile Push, Web Push, In-App Messaging experience a plusHands on keyboards experience working with a variety of platforms (Klaviyo, Iterable, Braze, Attentive, Postscript, etc.,) a plus.Experience in structuring and improving marketing CRM tech stacks, including fluency in using leading CRM platforms, using tracking and personalization tools to deliver a great customer experienceStrong analytical skills, with the ability to interpret data and generate actionable insightsHighly creative, with experience devising campaigns that engage, educate, and motivate a target audienceStrong writing experience coupled with a drive to constantly improve your ability to connect with customers through the written wordExcellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teamsSelf-starter with a strong sense of ownership and the ability to work independently in a fast-paced, dynamic environmentPerks & BenefitsCompetitive Healthcare with Dental & VisionRetirement savings plan with employer matchingCompetitive PTO policy with paid time off at end of yearFlexible working scheduleRemote-first cultureHome office stipendApple gearContinued education and personal development opportunitiesWe are an Equal Opportunity employer. We do not discriminate in hiring on the basis of sex, gender identity, sexual orientation, race, color, religious creed, national origin, physical or mental disability, protected veteran status, or any other characteristic protected by federal, state, or local law.
📌 Crm Strategist (Ottawa)
🏢 Domaine
📍 Ottawa