BettingJobs is currently recruiting for a leading iGaming supplier. This client is looking to hire a CRM Manager to join their team based in Toronto.Key Responsibilities:Develop and manage localized CRM strategies (Email, SMS, push notifications, onsite messaging, etc.)Own the customer journey and optimize communications across all stages: onboarding, engagement, churn prevention, and reactivationPlan, execute, and analyze CRM campaigns with a focus on personalization, segmentation, and ROICollaborate with product, content, design, and data teams to deliver relevant and engaging campaignsMonitor KPIs such as retention rate, conversion, CLV,



and churn — and proactively act on insightsEnsure all campaigns are compliant with local regulations and responsible gaming practicesAct as the main point of contact for all CRM-related initiativesRequirements:3+ years of experience in CRM, preferably in iGaming, fintech, or digital entertainmentFluent English (written and spoken)Strong understanding of the market and user behaviorHands-on experience with CRM tools and platforms (Braze, Optimove, Salesforce, etc.)Data-driven mindset with experience in segmentation, A/B testing, and campaign analysisExcellent communication, planning, and organizational skillsSelf-starter with the ability to work independently in a quick-paced environmentSeniority levelMid-Senior levelEmployment typeFull-timeJob functionMarketingGambling Facilities and Casinos

📌 Crm Manager (Toronto)
🏢 BettingJobs
📍 Toronto