Brand And Marketing - Specialist, Service Lines (Winnipeg)

Brand And Marketing - Specialist, Service Lines (Winnipeg)

25 Sep
|
EY
|
Winnipeg

25 Sep

EY

Winnipeg

At EY, we're all in to shape your future with confidence.We'll help you succeed in a globally connected powerhouse of diverse teams and take your career wherever you want it to go.Join EY and help to build a better working world.The opportunityAs a Marketing Specialist in our Service Lines team, you will support the planning and execution of integrated marketing initiatives that advance EY's growth priorities across our service lines. You will help advance EY's brand, increase market visibility, and support growth objectives through well-executed, multi-channel marketing programs.Working closely with service line leaders, industry groups and BMC colleagues, you will bring campaigns, events and experiences to life. This role is well suited to a marketing skilled with strong execution skills, a collaborative mindset, and experience delivering B2B marketing programs in a complex, matrixed environment.This job posting relates to an existing vacancy within our organization.Your Key ResponsibilitiesMarketing Program ExecutionSupport the planning and execution of integrated, omni-channel marketing campaigns aligned to alliance strategies and EY prioritiesTranslate business and stakeholder goals into effective marketing activities that connect brand to demandExecute lower-funnel,



conversion-focused marketing activities in close partnership with sales teams to support pipeline creation and opportunity progressionSupport lead generation and pipeline acceleration through targeted campaigns, event follow-up programs, and account-based or segment-specific activationsPartner with stakeholders across the firm to align marketing activities to priority accounts, opportunities and revenue goalsCollaborate with global teams to activate EY campaigns and adapt them for local market needsCoordinate timelines, deliverables, approvals and dependencies across multiple stakeholders to ensure on-time, high-quality deliveryContinuously identify opportunities to improve processes, introduce efficiencies, and strengthen executional excellenceEvents And ExperiencesPlan and execute virtual, in-person and hybrid events, including executive briefings, webcasts, roundtables and sponsored experiencesManage event logistics end-to-end, including vendors, budgets, timelines, tools and post-event reportingAnalyze event performance beyond attendance, including engagement quality, lead conversion and downstream sales impactEvaluate and support sponsorship opportunities that elevate EY's brand and align to service line objectivesPartner with internal teams and external vendors to deliver high-quality, brand-aligned experiencesContent and CommunicationsSupport the activation and amplification of thought leadership, insights and market-facing content across campaigns, events and digital channels

📌 Brand And Marketing - Specialist, Service Lines (Winnipeg)
🏢 EY
📍 Winnipeg

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