Position Summary The role of Director, Communications Designeris responsible fordelivering strategic, integrated media communication recommendations for a diverse group of clients as well as leading and inspiring a team of planning professionals. You must think strategically and work collaboratively to create recommendations thatdeliver onclient strategic goals and business objectives.

Agency Initiative

Job Function Media

Job Subfunction Media Planning and Buying

Position Summary The role of Director, Communications Designeris responsible fordelivering strategic, integrated media communication recommendations for a diverse group of clients as well as leading and inspiring a team of planning professionals. You must think strategically and work collaboratively to create recommendations thatdeliver onclient strategic goals and business objectives.

This role requires you to work as part of an integrated media planning team to ensure the product is grounded in insights and experience, resulting in flawless media executions.

Key Responsibilities

Lead360 degreestrategic thinking for overall media product, encouraging executions that deliver exceptional results.

Ownership and responsibility for ensuring key clientobjectivesmet;active participation in client business planning meetings.

Cultivate and strengthen client,agencyand media partner relationships at the senior level.

Lead and develop a direct relationship with the client to become a strategic partner with an in-depth understanding of their business.

Deliver inspiring, motivating, and persuasive presentations which bring creative ideas to life.

Pursue organic growth opportunities andparticipateasrequiredin new business presentations.

Maintain industry relationships,participateoncommittees and organizations; keep abreast of issues and developments and new media opportunities.

Proactively seek opportunities to improve processes, methods,systemsand/or services to better serve the client and agency.

Lead and mentor a team of media professionals. Effectively communicate agency goals, manage workloads, provide ongoing performance feedback, support professional developmentgoalsand inspiregreat results.

Produce and manageaccuratebillings and projections.





Act as a thought leader – proactively bring forward client education andidentifyopportunities asappropriate.

Drive collaboration and communication across Specialist Business Units (SBUs) and peer groups to inspiregreat work.

Lead by example and play an active role in cultivating the culture of our organization.

Ensure delivery against mandate outlined in scope of work.

Ensure that all media plans meet clientobjectiveswith fully supported documentation, and that they adhere to the agency's values and philosophies.

Desired Skills & Experience

Professional or educational background in Marketing and/or Advertising would give leverage to thisapplication

Executive level of related media, advertising,brandor marketing strategy/planning experience.

History of developing positive on-going business relationships,focuson client service.

Previousexperience managing a portfolio of clients or total ownership of one large complex account with multiple lines of business.

Proven experience delivering inspiring and persuasive presentations.

Solutions oriented and approaches obstacles with creativity and resolve.

Ability to manage complexity across multiple groups,clientsand interagency partners.

Active involvement in developing capabilities of direct report(s) and prioritizing and delegating work accordingly.

Ability to develop and foster solid relationships and partnerships internally and externally.

Demonstrated ability to effectively apply knowledge and insights gained from research and reporting resources to media planning.

Curiousitywith a passion for continuous development.

Excellent communication skills (both written and verbal).

Independent thinker with highly developed organizational skills anda strongattention to detail and accuracy.





Advancedunderstanding of media research tools (e.g.Clear Decisions,Vividata, Neilson) and media software (e.g.Prisma).

Proficient in Microsoft Office Suite (Word,Exceland PowerPoint).

Initiative unlocks business growth for the world’s most ambitious brands. We believe in the power of media to reshape our industry and orchestrate a brand’s entire consumer experience, by balancing both what unites people and what makes them different. When brands unite people in culture, they build Fame, and when brands connect individuals to their unique journeys, they build customer Flow.

Initiative builds Fame and Flow for brands like Amazon, RBC, LEGO, Nintendo and Canada Goose.Media responsibility is at the forefront of everything we do, whether it’s creating media plans that reflect the diversity of our communities, promote brand safety, and foster sustainability. Our agency celebrates diversity in an inclusive environment where all of our 9,000+ strong talent across 90+ markets feel seen, heard, and valued. Our vision is to create not only a better media company, but also a better media industry, and maybe even a better world.Initiative Canada has received many of the industry’s most coveted awards, including two gold Strategy Media Agency of the Year awards, eightCannes Lions, and a position on WARC's Top 50 Most Effective Media Agencies in the World.

In 2023 Initiative was named the North American Network of the Year by the Festival of Media, and Global Network of the Year by both Ad Age and Ad Week. To learn more, visit initiative.com.

This is an active vacancy. We are currently hiring for this role and reviewing applications on an ongoing basis.

Expected Salary: $95,000-$105,000

Skills Omnicom Media is providing the compensation range that the company is willing to pay for this position based on the successful applicant’s education, experience, knowledge, skills and abilities. In addition, Omnicom Media provides rewarding offerings such as:

Generous paid time off with a minimum of 37 paid days off including vacation and monthly wellness days. We also have four-day long weekends, half-day summer Fridays, and meeting-free Friday afternoons year-round.

📌 Director, Communications Design (Toronto)
🏢 Initiative
📍 Toronto