We need someone who can plan, launch, optimize, and report paid campaigns across Google Ads (Search, Performance Max, YouTube), Meta (Facebook + Instagram), LinkedIn, and YouTube. You will own [monthly budget, e.G. $X-$Y] and be accountable for [leads / purchases / pipeline / ROAS].What you'll doBuild and manage campaigns in Google Ads, Meta Ads Manager, LinkedIn Campaign Manager, and YouTube/Demand GenSet up tracking: pixels, Conversions API, Google tag / GA4, LinkedIn Insight TagDefine audiences (search intent, lookalikes, retargeting, job-title/company targeting on LinkedIn)Test creatives and offers; work with design/copy or produce straightforward ads yourselfOptimize for CPA, ROAS, pipeline quality, or other agreed KPIsReport weekly/monthly with clear recommendations,



not just screenshotsStay current on platform policy and algorithm changesQualificationsMust-haves[2-5]+ years hands-on paid media, not just organic socialProven work in at least 3 of these 4: Google Ads, Meta Ads, LinkedIn Ads, YouTube AdsCase studies with real numbers (spend managed, CPA/ROAS, before vs after)Comfortable with GA4 and conversion trackingStrong written English for ads, landing-page briefs, and reportsNice-to-havesGoogle Ads certifications (Search + Video/YouTube + Measurement)Meta Blueprint Media Buying ProfessionalLinkedIn Advertising / Marketing Labs certificationExperience in our industry: [ecom / B2B SaaS / local services / etc.]Tools: Looker Studio, Triple Whale, Hyros, Supermetrics, or similar

📌 Multi Channel Ad Expert - Google Facebook Instagram Linkedin (Toronto)
🏢 Minera Virray
📍 Toronto