Become the Associate Trade Marketing Manager at LEGO® and take charge of omnichannel retail activation. Utilize your creativity and strategic insight in a hybrid working workplace. As a key member of the trade marketing team, you will coordinate and drive impactful retail campaigns tailored to diverse shoppers.
Your role involves significant collaboration with Sales Account teams and agency partners to ensure successful campaign delivery. By analyzing performance data, you will contribute to ongoing improvements and align future strategies with business goals. Key Responsibilities:
Support strategic planning for retail partnerships
Develop shopper-focused marketing campaigns
Manage execution of retail market activation programs
Analyze performance metrics and share insights
Execute solid agency collaboration for campaign success Requirements:
Proven experience in retail or events marketing
Expertise in creating effective marketing activation plans
Robust ability to manage concurrent projects
Experience with budget management in campaigns
Capable of presenting actionable insights to teams Make a significant impact on LEGO® brand presence through effective trade marketing initiatives.