The Strategist brings strategic thinking to inspire compelling creative products. They are constantly refining and evolving the strategic process at the agency. They work closely with various levels of client and internal and external cross-functional teams. They will provide support in facilitating sessions with anyone, from executives to creative directors to junior developers, inspiring creativity and focusing insightsResponsibilitiesHelp to define the scope and recommend appropriate strategic resources and allocations for projectsProactively identify new opportunities for client growth, enforce processes, provide quality assurance and implement best practices across all engagementsSupport new business pitches by developing strong, compelling stories based on insightsDevelop and maintain relationships with key clients, identify current, unmet needs and introduce new opportunities accordinglyDrive creative/innovative solutions that will make an impact on client ROILead development of the agency's strategic POV, processes and best practicesIdentify business and marketing hurdles, industry drivers and competitive dynamicsPerform or direct research and analyze trends/results to determine strategic implicationsLead stakeholder interviews and facilitate workshops to obtain knowledge of the brand, marketing and business objectivesConduct analysis of multiple solution options, develop and recommend a strategic approach that meets clients' objectives,



applies customer insights and enables clients to compete effectivelyProvide support in authoring various client deliverables suitable for the engagement, including research plans, creative briefs, brand strategy, communication strategy and digital strategy presentations, roadmaps, and recommendations and measurement frameworksDevelop creative briefs that inspire clients and creative teams alike to generate breakthrough ideas and implementationCollaborate with cross-functional project teams to motivate, create and implement short- and long-term integrated marketing strategiesIdeal ProfileAbility to develop sound POVs on social media strategy and digital engagement strategiesStrong marketing acumenExcellent critical thinking skills - analytical, creative and lateralAbility to trawl for insight wide and deep in business, consumer, brand and touchpointSolid research skills - ability to understand how to apply qualitative and quantitative learningCuriosity, entrepreneurship, self-motivation and humilityStrong leadership, social, interpersonal, selling and negotiation skillsAbility to write reports, presentations and general business correspondenceAbility to independently problem-solveAbility to multitask across clients and projectsStrong communication, analytical and presentation skillsFourchette salariale (salaire annuel): $65,000.00 - $75,000.00Statut de cette opportunité d'emploi: Le poste est présentiment disponible.

📌 Strategist (Toronto)
🏢 Groupe LG2
📍 Toronto