Req Id: 431373Connection is everything. It drives us to innovate, explore, and stay close to what matters to us most. At Bell, we're building a more connected future through world‐class networks, AI‐powered solutions, and digital experiences that elevate how people live, work, and play every day.We believe in empowering people. That's why we equip our teams with cutting‐edge technology, AI tools, and a collaborative environment that supports creativity and growth. Want to be part of a diverse team where your work makes a real impact? If you're inspired by innovation that advances how people connect and transforms what's possible, you belong on #TeamBell.SummaryWe are looking for a Machine Learning Engineer, Marketing to join our team. In this role, you will be responsible for leveraging sales, marketing, and behavioral data to analyze and optimize marketing activities. This position will support a portfolio of marketing projects including marketing mix modelling, causal impact analysis, predictive modeling for customer acquisition and retention, lifetime value analysis, and more.Key ResponsibilitiesDevelop and maintain mathematical models to guide strategic business planning and marketingDevelop and maintain continuous training predictive models for customer acquisition/retentionConduct statistical experiments to support a knowledge hub for strategic marketing insightsAnalyze, interpret, and present findings and recommendations to cross‐functional business teamsCollaborate with brand, marketing, and technical teams to translate business needs into solutionsParticipate in pilot programs to stay ahead of the curve in applied AI/ML advancementsSupport MLOps/DevOps for production model environments and process/test automationClearly document your work and present concepts to both technical and non‐technical audiencesParticipate in knowledge‐transfer and cross‐training to facilitate business continuity and resilienceCritical QualificationsBachelor's degree in a quantitative field (eg. Computer Science, Math, Statistics, Engineering)3 + years of experience applying Data Science, Machine Learning, and advanced statistical modeling techniques to marketing analytics, customer acquisition, customer retention, customer segmentation, marketing measurement, or campaign optimization initiativeStrong experience in data science, machine learning, research, and data pipeline developmentProficient in data management and analytical programming languages (Python, SQL, R)Proficient using common data visualization packages and business intelligence toolsProficient using LLMs to judiciously expedite and automate tasks in a production environmentExperience developing and maintaining data warehousing and data lake productsExperience working with large marketing, media, behavioural, or cognitive data setsExperience working in secure corporate cloud environments (eg. GCP, AWS, Azure)Experience with constrained optimization models and statistical simulation methodsExperience in applying both Bayesian and frequentist statistical concepts to large data setsExperience with analytical Python libraries (eg. TensorFlow, Keras, scikit‐learn, pandas)Knowledge of agile project management philosophies and workflowsAdequate knowledge of French is required for positions in Quebec.Additional InformationPosition Type: ManagementJob Status: Regular - Full TimeJob Location: Canada : Ontario : Toronto || Canada : Nova Scotia : Halifax || Canada : Ontario : Mississauga || Canada : Quebec : MontrealWork Arrangement: HybridApplication Deadline: 10/01/2026For work arrangements that are 'Hybrid', successful candidates must be based in Canada and report to a set Bell office for a minimum of 3 days a week. Recognizing the importance of work-life balance,



Bell offers flexibility in work hours based on the business needs.We know that caring for our team members is at the heart of a healthy, positive and thriving workplace. As part of our team, you'll enjoy a comprehensive compensation package that includes a market-competitive salary and a wide range of benefits to support the well‐being of you and your family. As soon as you join us, you'll be eligible for medical, dental, vision and mental health benefits that you can tailor to your specific needs. Plus, as a Bell team member, you'll enjoy a 35% discount on our services and access exclusive offers from our partners.At Bell, we are proud of our focus on fostering an inclusive and accessible workplace where all team members feel valued, respected, supported, and that they belong.Bell is committed to clarity in our hiring process. All roles posted are opportunities we're actively recruiting for, unless stated otherwise. We also want to make sure that everyone has an equal opportunity to join our team. We encourage individuals who may require accommodations during the hiring process to let us know. For a confidential inquiry, email your recruiter or [email protected] to make arrangements. If you have questions or feedback regarding accessibility at Bell, we invite you to complete the Accessibility feedback form or visit our Accessibility page for other ways to contact us.Artificial intelligence may be used to assess parts of your application. Please review our privacy policy (see Phenom for details) to learn more about how we collect, use, and disclose your personal information.Created: Canada, ON, TorontoBell, one of Canada's Top 100 Employers.

📌 Machine Learning Engineer, Marketing (Toronto)
🏢 Bell
📍 Toronto