Content Marketing and Athlete Community LeadNorth Vancouver, Canada | Posted on 08/10/2026Blonyx is a sports nutrition brand on a mission to help as many people as possible achieve their athletic ambition.Job DescriptionSalary: $75,000 per year, plus benefitsSchedule: Flexible hybrid work, currently two office days per weekAbout BlonyxBlonyx is an athletic performance brand that helps athletes achieve their athletic ambition.Science is at the heart of everything we do. We turn it into performance nutrition systems that combine effective products with the support athletes need to use them properly.Our content strategy supports this mission by translating sports science into practical advice, useful information and compelling stories to help athletes achieve more.We're looking for a Senior Content Marketing Manager to take ownership of this strategy and build it into a measurable growth engine for Blonyx.The opportunityThis is a senior, hands-on role for someone who can improve our strategy, create compelling content and demonstrate its commercial impact.You'll learn what our athletes want to achieve, create content that educates and supports them on their journey, and turn their attention into website visits, downloads, email subscribers and sales.You'll also lead our athlete, ambassador and influencer community, recruiting, engaging and activating the people who represent Blonyx.What you'll doBuild our content-growth engineOwn and improve our education- and support-led content strategyIdentify the audiences, topics, formats and channels with the greatest potentialTurn sports science into practical, credible and distinctive contentBuild systems/funnels that move audiences from discovery to our website, email list and productsManage a consistent editorial calendar across social media, email and our websiteCreate and distribute contentWrite, film and interview athletes, working with our contract video editor to produce content that attractsCreate social posts, articles, photography, website content and athlete storiesBrief and direct video projects with clear objectives, hooks and storylinesManage Blonyx's presence across Instagram,



Facebook and other relevant channelsTest hooks, formats, angles and calls to actionIdentify successful organic content for boosting and paid distributionLead our athlete communityBuild strong relationships with Blonyx athletes, ambassadors and influencersRecruit people who align with our mission, audiences and sporting communitiesCreate a connected and motivated team, not simply a list of sponsored individualsDevelop campaigns and opportunities that encourage athletes to participateBe assertive in securing UGC, interviews, testimonials and event contentTurn athlete partnerships into authentic content, reach, traffic and salesRepresent Blonyx at events, including occasional weekends such as the Whistler GranFondo and BMO Vancouver Marathon (you also get to participate!)Measure and improveTrack audience quality, engagement, traffic, downloads, email acquisition and salesTest content to understand what attracts and converts the right peopleAnalyze the journey from first interaction to conversionReport clearly on results and use them to guide decisionsDemonstrate how content and athlete partnerships contribute to growthWho we're looking forYou are a commercially minded content marketer who combines creative vision, analytical rigour and a willingness to execute.You understand that reach and engagement are not the end goal. You know how to earn attention, build trust and inspire action, and can demonstrate measurable results from your previous work.You'll bringAt least five years of experience in content marketing, social media or digital marketingExperience using content to generate sales, traffic, downloads, leads or email subscribersStrong knowledge of analytics, testing, conversion and performance reportingEvidence of personally creating and directing effective written,



visual and video contentExperience developing and improving a content strategy process/engineExperience managing athlete, ambassador, influencer or creator relationshipsConfidence recruiting, motivating and holding people accountableStrong interviewing, storytelling and relationship-building skillsExperience directing editors, designers or other creative contractorsAn understanding of, and passion for, endurance sport, CrossFit, HYROX or other performance sportA degree in marketing, sports science or a related field - or equivalent professional experienceExperience translating scientific or technical information for a wider audience would be an advantage.The teamYou'll work closely with our Marketing Manager, who leads email marketing and supports content and community engagement. You'll also receive help from a junior team member and collaborate with our contract video editor, advertising manager and designer.You'll provide the video editor with ideas, briefs and source material while remaining responsible for the creative direction and performance of the content.Blonyx is a small company, so you'll have meaningful ownership and direct access to decision-makers. You'll be expected to learn quickly, test ideas and keep progressing.How success will be measuredQualified website traffic from content and social channelsDownloads, email subscribers and sales attributed to contentGrowth and engagement of a relevant audiencePerformance of repeatable content formatsGrowth and participation within our athlete communityQuality and impact of athlete-generated contentTraffic and sales generated through athlete partnershipsWhat we offer$75,000 annual salaryBenefits and free Blonyx productsFlexible hours and a hybrid schedule, currently with two office days per weekOccasional freedom to work from another locations, with agreement (eg to allow extended vacations)Free entry to many local sporting eventsTime off in lieu when weekend event work is requiredThe autonomy to experiment, make decisions and influence Blonyx's growthA meaningful opportunity to expand your skills and career

📌 Content Marketing And Athlete Community Lead (North Vancouver)
🏢 Blonyx Biosciences
📍 North Vancouver