Company: Finning CanadaNumber of Openings: 1Worker Type: Permanent PositionOverview: Location: Surrey, BC | Monday–Friday (5x2) | Full-Time, PermanentAre you motivated by targets, energized by competition, and driven to win? This role is built for sales professionals who take ownership of their territory, thrive on exceeding goals, and are relentless in the pursuit of growth. As an Equipment Sales Representative, you will be on the front line of revenue generation, representing industry leading Caterpillar equipment to customers across the General Construction market. You will be trusted to uncover opportunities, outmaneuver competitors, and deliver solutions that create measurable results for both customers and the business. This is a high Impact role where performance is visible, success is rewarded, and drive makes the difference. Earning potential of $90,000-110,000+ which includes base plus targeted uncapped commission.Job DescriptionWhat You Will DoOwn and grow equipment sales within a defined geographic or customer marketConsistently achieve and exceed revenue, margin, and growth targetsProactively hunt for new business opportunities and expand wallet share within existing accountsBuild competitive, strategic deal structures grounded in a strong understanding of customer economicsDevelop deep, trusted relationships with customers, Caterpillar, and internal stakeholdersMaintain a robust, accurate sales pipeline and forecast new equipment sales against budget targetsPosition and market the full Caterpillar product portfolio to deliver best in class customer solutionsResolve customer issues quickly and confidently, including warranty, goodwill, and account concernsMaintain disciplined, accurate client data using Finning sales systemsRepresent the company with professionalism, integrity, and a strong results-oriented mindsetWhat Sets You ApartMinimum 2 years of experience in a B2B sales role,



with demonstrated success against targetsCompetitive mindset with a proven desire to win business and outperform goalsExperience in construction, heavy equipment, or capital equipment sales is considered a strong assetSkills and AttributesHighly self-motivated with the ability to work independently and take full ownership of resultsStrong prioritization and time management skills in a fast-paced, target-driven environmentConfident, persuasive communicator with strong relationship building capabilityDetail-oriented and disciplined in managing pipelines, forecasts, and customer dataResilient, adaptable, and comfortable navigating objections and complex sales cyclesTeam oriented mindset with the ability to collaborate across functions to close dealsKnowledge and Business AcumenUnderstanding of the General Construction market, including Compact Construction Equipment and Building Construction ProductsAbility to quickly learn and leverage Caterpillar products, customer applications, and market trendsCommercial understanding of pricing, credit, financing, and deal structuringCommitment to safety standards and operational excellenceEqual Opportunity Employer StatementAt Finning, we prioritize creating a diverse and inclusive environment. We are proud to be an equal opportunity employer, and we actively encourage all individuals to express themselves and achieve their full potential. As a company, we continuously strive to enhance our outreach to individuals of all backgrounds and identities.



We do not discriminate against applicants based on gender identity, race, national and ethnic origin, religion, age, sexual orientation, marital and family status, and/or mental or physical disabilities. Furthermore, Finning is committed to collaborating with and providing reasonable accommodations /adjustments to individuals with disabilities. If you require an adjustment/accommodation at any point during the recruitment process, please inform your recruiter.About UsFinning is the world's largest Caterpillar dealer delivering unrivalled service for over 80 years. The company sells, rents and provides parts and service for equipment and engines to customers in various industries, including mining, construction, petroleum, forestry and a wide range of power systems applications. Finning employs approximately 14,500 people world-wide and operates in three geographies, with the head office in Vancouver, BC, Canada.OUR DIVISIONSFinning International Inc. is the corporate head office of the publicly traded corporation, which is listed on the Toronto Stock Exchange under the symbol: FTT. Finning Canada is the authorized dealer for Caterpillar products in British Columbia, Alberta, Saskatchewan, the Northwest Territories, and a portion of Nunavut. Finning South America is the authorized dealer for Caterpillar products in Chile, Argentina, and Bolivia. Finning UK and Ireland is the authorized dealer for Caterpillar products in the United Kingdom and Ireland. Rental of equipment is facilitated through the dealership locations as well as The Cat Rental Store locations in Finning Canada and Finning South America. OEM Remanufacturing - OEM, a Finning enterprise, is one of North America's most advanced engine and powertrain component remanufacturing providers and is located in Edmonton, Alberta.

📌 Equipment Sales Representative - General Construction (Surrey)
🏢 Finning International
📍 Surrey