Role Overview

CTG Group is seeking a Director of E-Commerce to lead brand, campaign, and communications strategy across three companies: CTG, Giftcraft, and Malinda.

The Director of E-commerce is responsible for driving the overall strategy, performance, and growth of the company’s online business. This role owns the end-to-end digital commerce experience—from customer acquisition and conversion to retention and lifetime value—while managing the e-commerce P&L.; This role serves as a key strategic partner to senior leadership, translating business objectives into scalable e-commerce initiatives and ensuring alignment across channels, platforms, and teams.

Key Responsibilities
Define and implement e-commerce strategy for third party B2B wholesale platforms and B2C marketplaces such as Amazon, Wayfair, and Walmart
Identify market trends, recent product launches/innovations, and stay up to date on trends in the e-commerce and retail industry
Lead online merchandising and product selection to develop online category strategies, assortment management, and visual merchandising while ensuring the proper inventory, promotional, and marketing support
Manage relationships with buyers and

📌 Director Of E Commerce Vaughan (Canada)
🏢 CTG Brands
📍 Canada