Take on a dynamic role as a Lead Generation Marketing Specialist with Canon Canada, focusing on customer journey automation and lead generation. This hybrid position enhances your marketing skills in a data-driven setting.We are in search of a Marketing Automation Specialist for an 18-month contract. If you have 1-3 years of experience in designing and executing lead-generation strategies, this role is perfect for you. You will use your expertise to optimize customer lifecycle workflows and leverage Canon's extensive marketing tech stack.Key Responsibilities:Design and optimize landing pages for campaignsBuild automated journeys to nurture leadsManage and segment CRM audiences for targeted outreachWork with Sales to align on pipeline goalsEnsure adherence to marketing automation best practicesRequirements:1-3 years in marketing automation or digital marketingFamiliarity with tools like Salesforce or Adobe MarketoStrong understanding of conversion strategiesData-driven analytical skillsSolid project management abilitiesMake your mark on Canon Canada's marketing initiatives and help drive success through automation.

📌 Lead Generation Marketing Specialist At Canon (Brampton)
🏢 Canon Canada
📍 Brampton