We are seeking a Business Development Manager to generate and close new business for a social media marketing agency serving consumer and product brands across North America. This is a full-cycle, hunter-focused sales role requiring outbound prospecting, relationship building, discovery, proposals, negotiation, and closing.

Responsibilities

- Build pipeline through outbound prospecting, networking, referrals, events, and marketing-generated leads.

- Identify and engage CMOs, VPs, Directors, Founders, and other senior marketing decision-makers.

- Own the sales cycle from initial outreach through signed contract.

- Conduct discovery calls, identify client needs, and develop tailored proposals and presentations.

- Negotiate and close new client agreements, targeting 20–30 new clients annually.

- Build relationships within CPG, consumer products, and DTC brands.

- Maintain accurate CRM activity, pipeline, and forecasting data.

- Partner with marketing and leadership on lead generation, sales messaging, service positioning, and go-to-market strategy.

- Provide market feedback and contribute to business development initiatives.





- Use AI and agentic AI tools to support sales research, prospecting, and workflow efficiency.

Requirements

- 3–5 years of B2B sales or business development experience.

- Agency, marketing services, or SaaS sales experience required.

- Proven success building outbound pipeline and meeting recent business targets.

- Experience selling to senior-level buyers such as CMOs, VPs, Directors, or Founders.

- Strong consultative selling, presentation, negotiation, and closing skills.

- Understanding of social media marketing services, including organic, paid, influencer, content, email, and community marketing.

- Excellent written and verbal communication.

- Strong CRM and pipeline management skills.

- Self-directed and comfortable working remotely.

Preferred

- Existing relationships within CPG, consumer, or DTC brands.

- Experience with Pipedrive or similar CRM platforms.

- Experience with outbound sequencing and sales engagement tools.

- LinkedIn experience for B2B prospecting and social selling.

📌 Business Development Manager (Canada)
🏢 StellarMettle Placements
📍 Canada