Who you are

- 5+ years in sales enablement, sales training, revenue operations, or related GTM role (B2B SaaS/tech preferred)

- Experience supporting multi-region sales organizations with cultural/time zone awareness

- Proven ability to design and ship programs from scratch

- AI-fluent with track record of scaling enablement using AI tools

- Field-oriented approach—you thrive on direct deal reviews and coaching

- Mastery of enterprise sales methodologies (e.g., MEDDPICC, Command of the Message) and CRM systems (e.g., Salesforce)

- Clear communication across all levels (reps to leadership)

- Comfort with ambiguity and building in fast-paced environments

- Bachelor's degree or equivalent experience

- Technical fluency in AI/ML concepts (RAG, model selection, competitive differentiation)

- Enterprise software sales experience
- Sales enablement/instructional design certification

- Hyper-growth enablement scaling experience

- Additional regional languages
- If any of the above doesn’t line up exactly with your experience, we still encourage you to apply

What the job involves

- Help bring Cohere's enablement strategy to life for our field teams in North America

- This generalist role will build and manage programs end-to-end, from design through rollout, measurement, and iteration, while working directly with managers and reps to ensure enablement drives results

- You'll report to the Head of Sales Enablement and help establish operational rigor as this global function scales

- Own enablement programs from design through rollout, measurement, and iteration

- Partner with Product, Marketing, Sales Leadership, and RevOps to align GTM priorities and embed enablement into every stage of the sales lifecycle

- Create and curate high-impact resources (playbooks, battle cards, demo scripts,



certification programs) for Cohere's solutions

- Establish KPIs (win rates, sales cycle efficiency) and use analytics to refine initiatives and prove ROI

- Operationalize MEDDPICC methodology into everyday seller behavior (deal reviews, coaching, planning)

- Build certification paths that accelerate new seller productivity across regions and cultures

- Maintain and evolve the enablement content platform to ensure global adoption

- Identify automation opportunities for repeatable work, and develop practical AI workflows that improve team output

- Work directly with field leadership on joint calls, deal coaching, and in-market visits

- Translate field insights into updated content, playbooks, and qualification guides

- Keep sellers current on product lineup, competitive positioning, and use-case narratives

- Balance live training, program management, and strategic planning across time zones

- Measure program impact (ramp time, win rates, pipeline generation, deal velocity) and report to leadership

Perks

- Six weeks’ paid vacation

- Equity / stock options
- RRSP, 401(k), and Pension Scheme contributions

- Coverage for 100% of your insurance premiums across health, dental, vision, and travel

- Additional coverage for accessing mental health providers/services

- Six months of fully paid parental leave, including adoption and surrogacy

- Financial support for egg freezing and IVF in Canada and the UK
- A monthly fitness and wellness allowance

- Globally dispersed company that supports a remote work culture
- A $2,000 annual education benefit for professional development
- A weekly stipend for meals when working remotely and catered lunch when working from one of our global offices
- A monthly arts and culture allowance
- A monthly quality time allowance

📌 Revenue Enablement Program Manager (Canada)
🏢 Cohere
📍 Canada