Enhance personalization strategies as a Specialist in Marketing Technology Solutions at Manulife, located in Toronto. This hybrid role demands a sharp focus on technical requirement definition. You will lead initiatives that translate business and user journeys into actionable technical requirements. With a track record of at least five years in a similar field, you will ensure that all technical aspects of the personalization projects are validated and launch-ready. Key Responsibilities:

- Convert business objectives into technical and operational needs
- Identify and fix gaps affecting data and integration flows
- Collaborate with cross-functional teams for readiness
- Conduct QA planning for data flows and integrations
- Address issues throughout the launch process Requirements:
- 5+ years of experience in marketing technology or solution delivery
- Expertise in customer data and technical workflows
- Proven ability to communicate between technical and non-technical teams
- Relevant bachelor's degree
- Robust analytical and documentation skills Drive the technical groundwork necessary for impactful customer personalization at Manulife.

📌 Specialist in Marketing Technology Solutions (Toronto)
🏢 Manulife Financial
📍 Toronto