Shape Money Mart's marketing initiatives targeting the Gen Z audience. Lead your team in crafting engaging campaigns that enhance brand loyalty and customer understanding in a hybrid work setting.

As the Segment Marketing Manager for Momentum Financial Services Group, you'll design and implement segment-focused strategies that draw in the younger audience. Your cutting-edge approach will translate business goals into authentic marketing segments, working alongside various teams to enhance outreach efforts. Stay attuned to trends and behaviors that define the Gen Z market during your campaigns.

Key Responsibilities:
• Develop comprehensive Gen Z marketing strategies
• Create culturally relevant messaging and content
• Guide teams in understanding Gen Z financial habits
• Manage performance metrics for ongoing strategy improvement

Requirements:
• 5+ years of experience in marketing with a focus on youth
• Hands-on experience with social media marketing
• Deep knowledge of high-engagement content creation
• Robust analytical skills for campaign optimization

Fuel Money Mart's connection with Gen Z through impactful marketing strategies and actionable insights.
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📌 Gen Z Marketing Strategist At Momentum Financial Ontario
🏢 Money Mart - Quebec
📍 Ontario