Affinity Group Canada is a leading foodservice brokerage representing premier food manufacturers across the country. Locally owned and operated, we are known for our strong relationships, category expertise, and outstanding execution. Our success is driven by our people and our commitment to delivering value to our clients, customers, and partners.

About The Role
We are seeking a Client Manager, Foodservice to act as the primary liaison between assigned manufacturer clients, distributor partners, and sales teams.

This role is responsible for translating client objectives into successful marketplace execution. The successful candidate will manage client relationships, support strategic initiatives, coordinate programs and pricing activities, oversee execution, and ensure alignment between client expectations and field activity.

This position is ideal for an individual with experience in foodservice, food manufacturing, brokerage, distribution, or account management who enjoys building relationships, solving problems, and driving results in a fast-paced environment.

Key Expectations of the Role
Client Relationship Management

Serve as the primary point of contact for assigned manufacturer clients

Build trusted partnerships through proactive communication and responsiveness

Lead day-to-day client interactions while ensuring timely follow-through on commitments

Represent client interests within Affinity Group and across external stakeholders

Participate in business reviews, planning meetings, and strategic discussions

Program Execution & Marketplace Leadership

Translate client objectives, priorities, and strategies into actionable plans for sales and internal teams

Drive successful execution of pricing programs, promotional activities, product launches, and sales initiatives

Monitor marketplace execution and proactively identify opportunities or risks





Coordinate resolution of execution issues to protect client relationships and business outcomes

Ensure alignment between client expectations and field execution

Distributor & Industry Engagement

Partner closely with distributor sales teams and key contacts

Support distributor-driven initiatives and customer opportunities

Facilitate product knowledge sessions and training programs

Participate in distributor meetings, foodshows, customer events, and industry functions

Develop strong relationships throughout the foodservice distribution network

Product & Portfolio Management

Maintain detailed knowledge of assigned product portfolios, programs, and category strategies

Communicate product positioning, applications, and key selling points effectively

Support new product introductions and marketplace opportunities

Collaborate with sales teams to identify growth opportunities and address market challenges

Reporting & Internal Coordination

Maintain accurate documentation related to client programs, pricing, rebates, and approvals

Prepare and coordinate client reporting and business updates

Ensure timely communication between clients, sales teams, and internal departments

Support internal planning, forecasting, and project coordination activities

Qualifications & Experience Required

Experience in foodservice, food manufacturing, food brokerage, distribution, sales, account management, or client services





Strong relationship-building and communication skills

Excellent organizational and project management abilities

Ability to manage multiple priorities and deadlines in a dynamic environment

Proficiency with Microsoft Office applications and CRM systems

Valid driver's licence and ability to travel throughout the assigned territory

Preferred

Experience working with food manufacturers, distributors, or multi-unit operators

Understanding of Canadian foodservice distribution channels

Experience supporting customer programs, pricing, rebates, or promotional initiatives

Protein category experience or product knowledge

Post-secondary education in Business, Marketing, Hospitality, Foodservice Management, or a related discipline

AI DISCLOSURE
Affinity Group Canada discloses that AI enabled tools may be used to support certain stages of recruitment (e.g., screening applications based on job related criteria), with human review and oversight.

ACCESSIBILITY & ACCOMMODATION (AODA)
Affinity Group Canada welcomes and encourages applications from people with disabilities. Accommodations are available on request for candidates taking part in all aspects of the recruitment and selection process.

The Affinity Group is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive setting for all employees. We do not discriminate based upon race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.

All employment is decided on the basis of qualifications, merit, and business need.

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📌 Client Manager - Foodservice GTA (Ontario)
🏢 Affinity Group, Sales & Marketing Agency
📍 Ontario