Vous aimez aider les autres à réussir et laisser votre marque? Vous éprouvez de la fierté à guider les clients vers les bonnes solutions pour leurs projets? Si, en plus de cela, vous êtes de nature curieuse et souhaitez acquérir de nouvelles connaissances, envisagez de commencer ou de faire progresser votre carrière chez Home Depot.

Overview

Key Responsibilities

Managing Programmatic Media Campaigns

Lead the development and execution of comprehensive marketing campaigns across various channels, including video, display, audio, and digital out-of-home.

Oversee the daily management and optimization of campaign budgets to ensure efficient and effective spending across all media tactics.

Enhance campaign performance by optimizing delivery strategies across insertion orders and line items to maximize targeting effectiveness.

Planning & Reporting on Programmatic Campaigns

Act as a trusted advisor, offering recommendations to optimize media strategies and exceed campaign goals.

Create and deliver detailed post-campaign analyses, providing actionable insights and recommendations to Marketing Managers for enhancing future campaigns across key business areas

Programmatic Innovation

Keep up-to-date with the latest innovations and offerings from key programmatic partners, focusing on testing and integrating new strategies.

Utilize a range of media tools to track industry trends, audience sentiment,



share of voice, customer interactions, sales opportunities, and content creation ideas.

Drive business growth by identifying recent opportunities and collaborating with planning and production teams to implement creative solutions.

Competencies

Action Oriented

Collaborates

Customer Focus

Drives Results

Communicates Effectively

Skills

Strong attention to detail

Organization

Problem-solving

Excellent written and verbal communication skills

Data Analysis

Digital Campaign Management

Direct Manager/Direct Reports

Reports to Manager, Programmatic Media & Digital Operations

No Direct Reports

Travel Requirements

None

Physical Requirements

Extended Sitting

Location

On site-5 days per week

Working Conditions

Working in an office setting: computer work, camera on virtual meetings

Minimum Education

University/College degree in a related area of study, or equivalent experience

Minimum Years Of Work Experience

1-2 in Programmatic Media planning, activation & reporting across leading Demand Side Platforms (DSPs)

Minimum Leadership Experience

None

Certifications

Any media platform certifications considered an asset

Other Requirements/Assets

Experience with media buying in a retail environment The pay range for this position is between $55,100.00 - $62,000.00

📌 SPÉCIALISTE, PROGRAMMATIQUE (Toronto)
🏢 The Home Depot Canada
📍 Toronto