Who we are

AGT Soileos is on a mission to support the transition to sustainability in agriculture with Soileos, a novel micronutrient biofertilizer that increases crop yields, improves soil health, is non-polluting and climate positive.

Job Overview

We’re seeking a driven, entrepreneurial skilled to build direct farmer traction and accelerate Soileos demand across Saskatchewan. Reporting to the Sales Director, this is a boots-on-the-ground role fully dedicated to farmer engagement; converting curiosity into commercial intent through education, farm visits, and field follow-ups. While you won’t interface with retailers directly, your work is critical to their activation. You’ll collaborate closely with the Sales Agronomist in SK, supplying real-time farmer demand data that enables retailer development and order conversion. Grit, discipline, and a Challenger mindset are essential.

Responsibilities and Duties

- Farmer Prospecting: Identify, create, segment, and maintain a ranked list of commercial growers within the given territory, by maintaining 100% CRM completion for all priority growers (acres, crops, contact method, engagement notes), with regular list updates based on market shifts and territory learnings.
- Farmer Visits: This role requires regular in-person farm visits with pre-qualified commercial growers from a targeted priority list. You'll independently generate and book all meetings (without reliance on pre-fed leads) and must engage with primary decision-makers.
- Grower Meetings: Responsible for organizing and leading weekly group meetings or events with commercial growers (such as coffee shop talks, on-farm sessions, or field demos).
- Farmer Associations:



Map all relevant farmer associations in Saskatchewan and proactively build strong working relationships with both their leadership and active members.
- Influence & Education: Teach farmers how Soileos differs from traditional micronutrients, highlighting yield, ROI, and soil health benefits.
- Demand Creation: Convert top-of-funnel engagement and agronomic curiosity from farmers into commercial intent by guiding them to raise their hands and request Soileos through their trusted retail partners.
- Reporting & Metrics: Maintain disciplined tracking in CRM of farmer contacts, visits, and demand signals.

What We’re Looking For

- Education: Degree in Agronomy, Crop Science, Soil Science, or related field.
- Credentials: Certified Crop Advisor (CCA) designation is a strong asset.
- Relationships in SK Agriculture: Existing farmer network is a strong plus.
- Hunter Mindset: Thrives on farm-gate prospecting, grower meetings, and “turning cold calls into warm champions.”
- Entrepreneurial Spirit: Motivated by challenge and ambiguity; thrives in building something from scratch.
- Association Builder: Skilled at working with farm organizations and leveraging them to influence wider adoption.
- Pressure Performer: Comfortable working under tight timelines, aggressive KPIs, and performance-driven accountability.
- Strong Communicator: Able to challenge farmer assumptions, educate clearly, and influence adoption decisions (both 1:1 and in group settings).
- Self-Starter: Works independently with accountability to results.

Compensation

- Base salary (competitive for ag territory development roles).
- OTE bonus based on performance (measured by farmer demand creation & retailer adoption).
- Vehicle allowance and expense coverage.

📌 Territory Development Agronomist (Saskatoon)
🏢 Lucent Biosciences
📍 Saskatoon