Drive brand loyalty and customer engagement as a Hybrid CRM Specialist in Montreal, QC. Join TEKsystems to enhance acquisition and retention strategies in a collaborative environment. This position reports to the CRM Center of Expertise and involves creating and executing CRM strategies that foster solid customer relationships.

You'll play a key role in developing roadmaps for data activation and personalization, while also managing agency relationships for campaign efficiency and effectiveness. Key Responsibilities:

- Define and execute comprehensive CRM strategies
- Oversee the creation of targeted campaign briefs
- Conduct quality checks and ensure A/B testing
- Manage CRM calendar and tactical recommendations
- Drive best practices and process improvements across teams Requirements:
- Demonstrated experience in CRM development and strategization
- Expertise in audience segmentation and marketing automation
- Familiarity with personalization techniques and compliance
- Retail or beauty experience is a strong advantage
- Strong decision-making skills and collaborative approach Implement impactful CRM initiatives at TEKsystems to shape customer loyalty.

📌 Hybrid CRM Specialist Role (Montreal)
🏢 TEK Systems
📍 Montreal