Join AlayaCare as a Senior Product Marketing Manager to enhance home care through data-driven strategies and AI insights. Lead the marketing efforts for our US Home Care sector.
As a key player at AlayaCare, you will oversee product marketing strategies and execution for our US Home Care initiatives. Your expertise will drive the Tri-Annual release process and foster cross-departmental collaboration that maximizes product adoption. Develop training resources and ensure our teams are well-equipped to communicate effectively.
Key Responsibilities: • Oversee Tri-Annual releases from planning to readiness • Create compelling product stories and customer journeys • Develop internal training programs and marketing toolkits • Measure and analyze product success metrics • Engage with key internal and external stakeholders
Requirements: • 4-5 years of experience in product marketing and strategy • Solid background in SaaS and home care market • Proven project management and analytical abilities • Advanced skills in tools like Looker and Roadmunk • Knowledge of AI usage in marketing practices
Make an impact on the future of home healthcare with your strategic marketing skills at AlayaCare. #J-18808-Ljbffr