Role Overview

Kingsway Consulting is looking for a hands-on Digital Marketing & Lead Generation Manager to strengthen our online presence and, most importantly, generate qualified appointments with Canadian businesses. This is a results-oriented role. The primary objective is not simply increasing followers, views, or website traffic—it is creating qualified leads and booked appointments that can convert into new clients.

Key Responsibilities

· Develop and execute Kingsway's LinkedIn marketing and lead-generation strategy

· Create and manage LinkedIn posts, outreach campaigns, and prospect engagement

· Develop Kingsway's YouTube and video marketing

· Record/edit short-form and long-form business videos

· Repurpose videos for LinkedIn and other digital channels

· Develop video-email marketing campaigns

· Assist with targeted email marketing and lead nurturing

· Improve website content, landing pages, and SEO where appropriate

· Build campaigns designed to generate qualified appointments

· Track leads and maintain accurate CRM/lead-generation records

· Test different messaging, content, videos, and campaigns

· Measure and report marketing performance and ROI

· Continuously improve cost per appointment and conversion rates

Qualifications





· Demonstrated experience with B2B digital marketing and lead generation

· Strong knowledge of LinkedIn marketing and prospecting

· Experience creating and editing professional video content

· Understanding of YouTube marketing

· Experience with email marketing campaigns

· Working knowledge of SEO and website/landing-page optimization

· Experience with CRM and lead-tracking systems

· Solid understanding of analytics, conversion rates, and marketing ROI

· Able to work independently and take ownership of results

How Performance Will Be Measured

· Number of qualified leads generated

· Number of qualified appointments booked

· Cost per qualified appointment

· Appointment-to-client conversion

· New business generated from marketing activities

Compensation

$30–$40 per hour, depending on experience, plus potential performance-based bonuses tied to qualified appointments and new business generated.

TO APPLY:

Please email your resume and sample of most recent narratives: [email protected]

We thank all applicants. However, only the selected ones will be invited for an interview.

No phone calls, please.

Pay: $30.00-$40.00 per hour

Expected hours: 15.0 – 20.0 per week

Work Location: In person

📌 Digital Marketing & Lead Generation Manager (Mississauga)
🏢 Wholelife Health Group
📍 Mississauga