Shape the future of Simplii’s content strategy at CIBC as the Director of Digital Content & Editorial Strategy. Drive engagement and brand affinity through innovative storytelling. In this influential role, you'll manage a multifaceted team focusing on enhancing content across various platforms including web, social, and AI-driven channels.

Your leadership will be crucial in defining best practices and integrating strategies across marketing efforts. This position is a unique opportunity to innovate how we connect with our audience. Key Responsibilities:

- Develop a cohesive editorial strategy across all channels
- Oversee community management and social media initiatives
- Direct influencer marketing strategies for brand impact
- Optimize content for AI and digital discovery
- Measure and report on content effectiveness Requirements:
- Strong background in digital strategy and content development
- Proven leadership skills in a team-oriented environment
- Familiarity with AEO and GEO methodologies
- Excellent communication and analytical abilities
- Passion for values-driven workplace culture Lead the transformation of Simplii’s content approach at CIBC and make a significant impact.

📌 Director Editorial Strategy at CIBC (Toronto)
🏢 CIBC
📍 Toronto