Shape the future of Simplii’s content strategy at CIBC as the Director of Digital Content & Editorial Strategy. Drive engagement and brand affinity through innovative storytelling.

In this influential role, you'll manage a multifaceted team focusing on enhancing content across various platforms including web, social, and AI-driven channels. Your leadership will be crucial in defining best practices and integrating strategies across marketing efforts. This position is a unique opportunity to innovate how we connect with our audience.

Key Responsibilities: • Develop a cohesive editorial strategy across all channels • Oversee community management and social media initiatives • Direct influencer marketing strategies for brand impact • Optimize content for AI and digital discovery • Measure and report on content effectiveness

Requirements: • Solid background in digital strategy and content development • Proven leadership skills in a collaborative environment • Familiarity with AEO and GEO methodologies • Excellent communication and analytical abilities • Passion for values-driven workplace culture

Lead the transformation of Simplii’s content approach at CIBC and make a significant impact.

📌 Director Editorial Strategy at CIBC (Toronto)
🏢 CIBC
📍 Toronto