Become the Associate Trade Marketing Manager at LEGO® and take charge of omnichannel retail activation. Utilize your creativity and strategic insight in a hybrid working environment. As a key member of the trade marketing team, you will coordinate and drive impactful retail campaigns tailored to diverse shoppers.
Your role involves significant collaboration with Sales Account teams and agency partners to ensure successful campaign delivery. By analyzing performance data, you will contribute to ongoing improvements and align future strategies with business goals. Key Responsibilities:
- Support strategic planning for retail partnerships
- Develop shopper-focused marketing campaigns
- Manage execution of retail market activation programs
- Analyze performance metrics and share insights
- Execute strong agency collaboration for campaign success Requirements:
- Proven experience in retail or events marketing
- Expertise in creating effective marketing activation plans
- Robust ability to manage concurrent projects
- Experience with budget management in campaigns
- Capable of presenting actionable insights to teams Make a significant impact on LEGO® brand presence through effective trade marketing initiatives.