Company: Join our creative and innovative team as we connect and entertain players all around the world, creating exciting experiences and lasting connections, on the world's largest online poker network and biggest poker events! Home of the World Champion Daniel Negreanu, Winner of the Best Poker Software, and Guinness World Records holder of the largest ever online poker prize pool, GGPoker has taken the only poker world by storm. HQ'ed in Toronto with offices in 9 major cities and 700 top international talents, NSUS is an industry-leading global company dedicated to shaping the future of gaming. GGPoker holds the largest online poker market share globally, and we are looking for dynamic, innovative, and passionate team members to be part of the World's #1. Join us and be part of the very best in the iGaming space! Position: We are seeking a Marketing Specialist aimed at growing GGPoker among Chinese-speaking players outside of mainland China. The successful candidate will need to have a deep cultural understanding of Chinese-speaking communities and hands-on experience marketing to and engaging these audiences across international markets. You will work across Chinese social media, digital marketing, CRM, affiliates, agents, ambassadors, partnerships, and community channels. You will coordinate with internal teams and external partners to launch campaigns, create culturally relevant content, and identify current ways to acquire and retain players. You will track performance and budgets, understand what is working and what is not, and adjust or scale campaigns accordingly.



You will also monitor competitors, player trends, and emerging channels to continuously identify and execute new growth opportunities. Duties and Responsibilities: Execute and optimize growth and engagement initiatives for Chinese-speaking audiences across international markets, with a focus on sustainably acquiring, engaging, and retaining customers in line with established budgets and targets. Work hands-on with internal marketing teams and processes across performance and channel marketing, digital marketing, agents and affiliates, SEO, PPC, and CRM, adapting campaigns for culturally relevant channels such as WeChat, Weibo, Douyin, RedNote, and other relevant platforms. Support the execution of marketing activities while navigating the regulatory requirements that apply across the different markets in which GGPoker operates. Coordinate with internal and external stakeholders, including international partners and regional marketing teams, to execute campaigns and initiatives effectively. Implement marketing plans and campaigns for Chinese-speaking audiences across available marketing and communication channels, including affiliates, ambassadors, community events, agents, and Chinese-language social media platforms. Work closely with content stakeholders to develop and execute creative concepts that are culturally relevant and contribute to long-term brand building and communication within the target audience. Work with the Business Development team to identify and execute growth opportunities involving agents, affiliates, resellers, partnerships, and

📌 Marketing Specialist (Chinese Diaspora Market) (Toronto)
🏢 NSUS Group
📍 Toronto