Iovate is a dynamic, leading-edge nutrition company that delivers some of the highest quality, most cutting-edge and effective active nutrition, and weight management products in the world. Each of our Brands are committed to biology, science, and their own culture to assist customers in reaching their goals.Are you passionate about making a difference in the workplace? Do you thrive in a fast-paced, innovative environment? Iovate Health Sciences International Inc. is looking for a dynamic and dedicated Digital Marketing Manager to join our team!Job Title: Digital Marketing ManagerLocation: Oakville ON- Hybrid (3 days in office)Employment type: FTReports to: Director, DTC/ Digital MarketingCompensation: $90K+ (CDN)The Digital Marketing Manager executes and optimizes digital campaigns across paid media, email, and DTC channels. This role is focused on driving traffic, improving conversion, and supporting revenue growth through fast, data-driven execution.Key Responsibilities:Execute and optimize campaigns across Meta, Google, TikTok, and email marketing channelsManage and support ecommerce initiatives across DTC platforms, including ShopifyPartner with external agencies to oversee campaign setup, optimization, and performance reportingSupport the development of ad copy, email content, and landing page messaging to improve engagement and conversionMonitor campaign performance metrics including CTR, CPA, ROAS, CVR, and AOV, while identifying optimization opportunitiesAssist with media budget pacing and allocation to maximize efficiency and resultsSupport and optimize Shopify landing pages and product pages to improve conversion rate and average order valueBuild and execute email campaigns and automated flows within Klaviyo, including promotional, lifecycle, and retention campaignsSupport SEO initiatives, including keyword optimization, on-page updates,



and coordination with agency partners to improve organic performanceMaintain and execute against the DTC promotional and campaign calendarManage workflows and timelines within project management platforms to ensure deadlines are metCoordinate with Brand, Creative, and Digital teams to ensure assets are delivered accurately and on timeConduct QA across ads, emails, landing pages, and promotional content prior to launchPull, analyze, and summarize campaign performance data to support reporting and ongoing optimization effortsQualifications:3+ years of digital or performance marketing experienceHands‑on experience with Shopify, Klaviyo, SEO tools, Google Ads, TikTok Ads, and Meta Ads platformsExperience using AI tools to support marketing execution, content development, and reporting workflowsStrong understanding of paid media, email marketing, and DTC performance metricsAnalytical mindset with the ability to identify trends and optimization opportunitiesExperience with creative tools such as Adobe Creative Suite is considered an assetHighly organized with the ability to manage multiple priorities in a fast‑paced environmentWhat We Offer:World class gym, and external basketball courtCompetitive compensation packageEmployee Assistance ProgramCompany RRSP MatchingPaid vacation & 5 personal daysEmployee Engagement EventsProduct & Swag from our industry leading brandsProfessional career developmentOpportunities for Global career exposure without the need to relocate!We do use automated systems (AI) to screen, assess, or select applicants for this posting.We will retain a copy of this publicly advertised job posting, any application forms, and application materials for 3 years after the posting is removed from public access, as required by law. By applying you consent to our retention and use of your information for the purposes of recruitment.#J-18808-Ljbffr

📌 Digital Marketing Manager - C$90,000 A Year (Winnipeg)
🏢 Iovate Health Sciences International
📍 Winnipeg