Job Overview

We are seeking an energetic and detail-oriented Digital Media Specialist to drive our online marketing initiatives and elevate our brand presence across digital platforms. In this role, you will develop, implement, and optimize digital advertising campaigns that engage target audiences and generate measurable results. Your expertise will help us expand our reach, increase engagement, and boost conversions through innovative strategies and data-driven insights. This paid position offers an exciting opportunity to be at the forefront of digital marketing, working with a agile team committed to excellence.

Duties

- Plan, execute, and manage digital advertising campaigns across platforms such as Google Ads, Facebook Advertising, and DoubleClick to maximize ROI.
- Conduct comprehensive keyword research to identify high-impact search terms that improve campaign visibility and effectiveness.
- Optimize website content and landing pages for SEO (Search Engine Optimization) to enhance organic traffic and search engine rankings.
- Utilize tools like Google Analytics and Google Tag Manager to monitor campaign performance, analyze user behavior, and generate actionable insights.
- Manage advertising budgets efficiently by setting bids, pacing spend, and adjusting strategies to meet campaign goals.




- Collaborate with cross-functional teams to align digital marketing efforts with overall business objectives, especially in e-commerce environments.
- Stay current with industry trends, platform updates, and best practices to continually refine digital marketing strategies.

Skills

- Strong knowledge of SEO principles and techniques for improving organic search rankings.
- Experience with Google Ads (formerly AdWords), Facebook Advertising, and DoubleClick for effective ad placement and targeting.
- Proficiency in conducting keyword research using tools like Google Keyword Planner or SEMrush.
- Familiarity with Google Analytics and Google Tag Manager for tracking performance metrics and implementing tracking tags.
- Solid understanding of digital marketing strategies within e-commerce settings to drive online sales.
- Ability to manage multiple campaigns simultaneously while maintaining attention to detail.
- Excellent analytical skills with a data-driven approach to decision-making.

This role is perfect for a proactive individual passionate about leveraging digital channels to create impactful marketing campaigns. Join us in shaping innovative digital experiences that captivate audiences worldwide!

Pay: $19.00-$22.00 per hour

Expected hours: 30.0 per week

Work Location: Remote

📌 Digital Media Specialist (Canada)
🏢 Sociallywood
📍 Canada