Drive strategic product marketing at Blackline Safety as a Senior Advisor focusing on product and solution messaging. Own go-to-market execution and collaboration across departments.

In this autonomous role, you will shape how Blackline Safety presents its products. You will lead the development of effective messaging, ensure alignment among Sales, Product Management, and Marketing, and support revenue growth through established narratives. Your seniority will enhance the marketing function during a time of growth.

Key Responsibilities:
• Define and manage product positioning and messaging
• Lead launch execution and maintain cross-functional alignment
• Conduct market intelligence and improve sales narratives




• Implement sales enablement strategies to boost retention
• Collaborate on digital strategies for effective customer outreach

Requirements:
• 8-10 years of B2B marketing experience, particularly in product marketing
• Proven expertise in go-to-market execution and messaging
• Excellent organizational and communication skills
• Cooperative working style to build cross-functional trust
• HubSpot and Monday.com familiarity is a plus

Lead product marketing initiatives that resonate clearly and effectively at Blackline Safety.
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📌 Senior Advisor in Product Marketing Strategy (Alberta)
🏢 National Bank
📍 Alberta