Our client is seeking an experienced Business Development Representative to join their team in a hybrid capacity based in Guelph, Ontario. This role will focus on growing the client base across Southwestern Ontario, from Windsor through Niagara Falls, by developing existing relationships, identifying new opportunities, and securing new business within the fire protection and life safety industry.

What You'll Be Doing

Generate new leads, identify key decision-makers, qualify opportunities, and develop go-to-market strategies across the assigned territory

Build and strengthen relationships with existing clients while identifying current projects and quotation opportunities

Develop market-entry strategies for priority sectors, accounts, and geographic areas in collaboration with business development, branch leadership, and estimating teams

Support estimating teams with opportunity qualification, client meetings, follow-up, and closing activities

Monitor client needs, construction activity, and industry trends to identify new opportunities and strengthen market position

Collaborate with construction leadership and marketing to develop client-focused presentations, capability materials, and sales collateral





Represent the organization at industry events, association meetings, trade shows, and networking opportunities

Work collaboratively across departments to develop and execute business development initiatives

What You'll Need to Be Successful:

10+ years of experience within the fire protection industry

Demonstrated experience in B2B sales and/or business development

Proven experience in client relationship management and fire protection sales

Solid understanding of the fire protection construction process

Established relationships with general contractors and industrial stakeholders across Southwestern Ontario

Strong business development and relationship-building skills

Excellent communication and interpersonal abilities

Strategic mindset with the ability to identify and develop new business opportunities

Highly motivated, proactive, and self-directed

Strong problem-solving skills within a B2B environment

Collaborative approach and ability to work effectively across multiple departments

Ability to thrive in a fast-paced, multifaceted environment

Strong organizational skills, attention to detail, and consistent follow-through

📌 Business Development Representative (Courtice)
🏢 ML6 Search + Talent Advisory
📍 Courtice