As Director of Digital Content Strategy at CIBC, create a unified content ecosystem that enhances brand visibility and customer connection. Focus on innovative editorial practices in a hybrid work environment.

You will define and manage the end-to-end content strategy for Simplii, leading a diverse team in executing initiatives across social media, influencer collaborations, and AI-powered platforms. This pioneering role involves integrating brand and marketing objectives into a cohesive editorial calendar to maximize reach and impact.

Key Responsibilities: • Develop and implement a newsroom operating model • Lead social media and community management practices • Drive influencer marketing and creator partnerships • Ensure content is optimized for AI and voice search • Measure and report on content performance metrics

Requirements: • Leadership experience in content and editorial strategy • Strong analytical and measurement skills • Understanding of up-to-date content ecosystems and marketing • Effective communicator with cross-functional collaboration abilities • Familiar with AEO and SEO best practices

Unlock the power of content strategy at CIBC and make a meaningful impact in Toronto.

📌 Director Digital Content Strategy at Simplii (Winnipeg)
🏢 CIBC
📍 Winnipeg