Elevate marketing strategies with CBC/Radio-Canada as a Senior Product Manager in a hybrid environment. Drive technological innovations that enhance audience interaction and performance.
In this contract position, you will leverage extensive experience in MarTech and data governance to oversee product management and strategy. Collaborate closely with cross-functional teams to ensure compliance and optimize the marketing technology stack for effective customer journeys.
Key Responsibilities: • Own the MarTech product vision and execution • Coordinate vendor selection and procurement efforts • Transform business needs into actionable technical stories • Enhance tech investment through performance analysis • Ensure integrated ecosystem with data compliance
Requirements: • Bachelor’s degree in a related field • Minimum of 10 years in marketing technology • Bilingual English and French proficiency • Familiarity with enterprise marketing systems • Robust leadership and communication skills
Drive significant impact on marketing technology operations to ensure high user engagement and satisfaction.