Become a pivotal CPG Brand Manager, shaping strategies that engage and attract consumers. Work collaboratively across teams to optimize brand performance through insightful execution.

Your role is integral in defining brand strategy and tactics, focusing on both awareness and activation. You’ll analyze consumer data, industry trends, and market performance to inform decisions that steer brand growth. Participate in crafting messaging and campaigns while working alongside sales to drive initiatives effectively. Key Responsibilities:

- Define and implement brand strategy across channels
- Analyze brand performance using key market insights
- Collaborate on creative messaging development
- Implement shopper marketing tactics with Sales
- Run campaigns and experiential programs successfully Requirements:
- Bachelor’s degree; master's preferred in marketing/business
- Minimum 6 years in brand management in CPG
- Experience with trade marketing initiatives
- Solid capability in data analysis and creative collaboration
- Excellent leadership and communication skills Shape the future of brand management through data-driven decisions and creativity.

📌 CPG Brand Manager with Market Insights (Toronto)
🏢 The PUR Company
📍 Toronto