Title: Performance Marketing -Business Systems Analyst - Marketing Activations

Location: Remote (Canada)

Duration: Contract

:

- Support Performance Marketing team on Marketing Activations, including the build, QA, and deployment of Marketing Email, Push, and NBO.
- Build, test, and deploy personalized and energetic emails using AMP script, HTML, and CSS.
- Create and manage smart forms, landing pages, and automations in Automation Studio to streamline marketing workflows.
- Manage email list segmentation, targeting, and audience data imports, ensuring accuracy and compliance.
- Conduct HTML email QA across Outlook, Gmail, iOS, and Android, including validation of links, images, and tracking parameters.
- Collaborate with Marketing, Design, and Engineering teams to translate campaign briefs into requirements, user stories, and testable deliverables.
- Support ESP operations, including campaign scheduling, approvals, and tracking governance, such as UTM setup and link validation.
- Log, track, and resolve issues using Jira or Azure DevOps, and maintain QA checklists and regression documentation.

📌 Technical Business Systems Analyst - Marketing Activations (Canada)
🏢 Excelon Solutions
📍 Canada