Join BMO as a Manager of Marketing Optimization in Toronto, where you will develop data-driven campaigns to enhance Everyday Banking. This hybrid role bridges strategy with execution, focusing on measurable success.

In this strategic role, you'll ensure that marketing efforts are aligned with business goals by translating insights into targeted campaigns. Collaborating closely with diverse teams, you’ll spearhead initiatives that prioritize customer engagement and optimize product adoption. Requires robust expertise in campaign management and performance analytics to drive continuous improvement.

Key Responsibilities:
• Translate insights into actionable marketing strategies
• Optimize multi-channel engagement for each campaign




• Define success metrics and analyze campaign performance
• Collaborate with stakeholders to align priorities
• Maintain consistent customer communication strategies

Requirements:
• 4-7 years in campaign or marketing strategy
• Proven record in data-driven campaign optimization
• Ability to handle cross-functional marketing initiatives
• Familiarity with coding tools like SQL is a plus
• Bachelor’s degree or MBA in related fields

Be the strategic force behind BMO's customer engagement initiatives and leverage your expertise in this impactful role.
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📌 Manager of Marketing Optimization BMO (Ontario)
🏢 BMO
📍 Ontario