Join WhiteWater as Vice President of Marketing Strategy and excel in a leadership role defined by innovation and impact. Oversee global initiatives for brand positioning and customer engagement from Richmond, Canada. As a pivotal leader, the Vice President will develop and execute comprehensive marketing strategies targeting a diverse portfolio of products.

This role involves close collaboration with cross-functional teams to ensure marketing alignment with organizational goals, emphasizing metrics-driven decision-making and market insights. Foster a culture focused on high performance and continuous improvement. Key Responsibilities:

- Lead the strategy and execution of global marketing initiatives
- Champion market intelligence to inform business priorities




- Develop and scale demand generation strategies effectively
- Optimize marketing programs for performance and ROI
- Manage a talented marketing team to achieve business objectives Requirements:
- Bachelor’s degree in Marketing; MBA is a plus
- 12–15+ years in senior marketing leadership roles
- Successful track record in B2B marketing
- Familiarity with digital marketing and go-to-market strategies
- Excellent storytelling and communication abilities Shape WhiteWater's marketing narrative and drive business success through strategic insights and cutting-edge campaigns.

📌 Vice President of Marketing Strategy (Richmond)
🏢 WhiteWater
📍 Richmond