Asahi Canada’s vision is to become an International Premium Beer powerhouse. We will achieve this byleveragingour strengths and existing success models, and by applying a challenger mind-set to everything we do.

Asahi

Canada's collection of premium beers each tell their own brand story and share a passion forcraftsmanship, authenticity and using only the finest ingredients. Our iconic premium beers include Peroni Nastro Azzurro, Grolsch Premium Pilsner, Asahi Super Dry.

Asahi Group Holdings (AGH, our global parent company) is the third largest beer company in the world based on market capitalisation. However, Asahi Canadaoperatesas part of the EMEAA division of Asahi Europe and International (AEI) At Asahi Canada, we have a clear mandate to strengthen our position byestablishinga leading premium presence. The expectations are that Asahi Canada is among the leaders in global growth within AGH, AEI and the EMEAA Division.

Asahi Canada has an ambitious, high-performance culture. It seeks people with entrepreneurial mindsets that thrive in quick paced, market facing environments. It offers talented individuals a unique opportunity to work in world-class teams while assuminghigh levelsof personal accountability to deliver on the company’s mission.

Main Interfaces

Reports to theNational Director Retail Key Accounts, supports and has regular interaction with all functions,but primarily interacts withthe SupplyChain team and LCBO wholesale division.

Key Purpose Statement

Internationalpremiumbrandsarebuiltviahigh-quality,premiumexperiences.Quality,premiumexecutionofourbrandsinbothretail and on-premiseisthereforeakeygrowthdriverofourbusiness inOntario. TheSeniorRetailManager – Ontario istaskedwithdeliveringlong-term portfoliogrowthintheretailchannel,



influencingand monitoringthebusinesstowardstheachievementofanaggressiveportfoliogrowthagenda.

Key Responsibilities

IncoordinationandcollaborationwiththeDirectorofSalesRetail,theSeniorRetailManagerisresponsibleforidentifyinggrowthopportunitiesinallchannelsfortheAsahibrandsportfolio anddeliveringtherevenuetargetset intheannualplan.

Own the annual revenue plan and the risks and opportunitieson a monthly basis

Work closely with the Asahi Canada Supply team toensureadequate stock on hand and import timelines are met

Monitor and report phasing in shipment plans andidentifypotential challengesin a timely manner

RetailCustomerDevelopmentSupport

Manage3 RKA inOntarioRetailandbea presence intheOntario market

Establishsalesobjectives/forecasting(monthly) anddevelopcollectivesalesstrategies

Establishperformancegoalsforeachretailchannel

Launchand trackKeyAccountProgramming budgets

Forecast,planandflawlessexecutionofnewproductlaunchesinthe Ontarioretail market

Manageandownnewproductin markettimelineandkeyinnovationdates

Reporting andanalytics

Monitortheimpactofin-marketactivitiesbychannel&investments;(ROI)andconverttoshipments

Leverageallchanneldata toidentifygrowthopportunities and manage the monthly revenuetargets

Contributetomonthlyreportingcycleasrequired

Report onkeyKPIsalingedtowiththeLCBO

DesiredExperience

Universitygraduate,preferablyin arelatedfield.

Multi-level salesexperiencewithinconsumerpackagedgoodsorbeveragealcohol

Minimum 5 years of experience with Ontario sales with demonstrated experience of successfully influencing and interacting with sophisticated, mult-unit customers (chains & independents).

DemonstratedexperienceinsellingapremiumportfolioofbrandsinOntario

Otherfunctionalexperienceanasset, mostnotablymarketingand/orretail sales.

In-Field/CustomerFacing/ Partner Management -20%oftime

TravelwithinQuebec,primarilyintheGMA

BasedinToronto(homeoffice andTorontooffice)

📌 SENIOR RETAIL MANAGER - ONTARIO 1 (Winnipeg)
🏢 Asahi
📍 Winnipeg