Join Expedia Group as a Planning & Insights Manager, turning data into impactful marketing strategies for travel advertisers. This role focuses on data insights and media planning in a fast-paced setting.
As part of the Planning & Insights team, you will analyze consumer behavior and craft media strategies to enhance advertising performance. You’ll engage with both AMER and global partners while supporting sales teams with data-driven insights to improve collaboration and campaign effectiveness. A passion for analytics and strategy is essential in this role.
Key Responsibilities:
• Create media strategies based on audience analysis • Allocate budgets to maximize advertising impact • Foster collaboration with global sales teams • Communicate campaign strategies clearly to partners • Participate in innovative process improvements across teams
Requirements: • Solid analytical skills within a digital marketing context • Relevant experience in e-commerce or travel sectors • Effective media planning expertise across various channels • A knack for storytelling with data insights • Excellent project management abilities in collaborative settings
Drive advertising strategies at Expedia Group by leveraging your analytical skills and creativity in the Planning & Insights role.