Job DescriptionWith a history that dates back over 80 years, Starcom is a global communications planning and media leader. We are an agency still grounded in our founding principle that people are at center of all we do. Each day, we apply this belief to harness the transformative power of data and technology to inspire and move people and business forward. With more than 7,000 employees in over 100 offices around the world, Starcom partners with the world's leading marketers and brands.Within Canada, Starcom is a part of Publicis Media within Publicis Groupe, one of the world’s leading communications groups. Our team spans across our Windsor, Toronto and Montreal offices. We truly love the world of Media and Advertising. We see the planning and buying process as art, however, it is an art that is always best when backed by the science of empirical data.What we OfferWork Your World program enabling you to experience working from anywhere in Canada or overseas for up to 6 weeks a yearExtended long weekends throughout the year with an additional day off each long weekendWellness & Tech benefits to support what’s most important to youBirthday leaveExtensive Learning & Development opportunities, including more than 15,000 learning programs via our online learning platform as well as a Professional Development AllowanceLocal and Global Mobility within the Publicis Groupe networkResponsibilitiesLead a dedicated account single-handedly with minimum to no supervisionAct as an expert resource and trainer for the agency’s planning teamsEnsure teams are aware of proprietary agency tools and approachesPrepare competitive reviews for clientsAssist with global requests and contribute to global reportsLeverage smart use of Power BI dashboards for competitive or other data reportingIntermediate understanding of media basics and be able to champion the key competitive/consumer tools (eg: Infosys, Pathmatics,



GWI/Vividata).Acts as a lead for driving whitepapers like PubliSEES.Assist with new business pitches and corporate thought leadership pieces.Prepare and present client reportsQualificationsMinimum requirement: 3+ years of research and/or media experience (preferably at an agency or media owner)University or College degreeAble to access and interpret syndicated media databases (i.E. Vividata, Numeris, comScore, COMMB) using common industry software systemsFamiliarity with contemporary media planning terminology and principlesExcellent organizational, interpersonal, and time management skillsAbility to work independently and proactively but also be a team playerStrong Microsoft Office skills, particularly Excel and PowerPointSolid presentation and training skillsBasic knowledge of primary/custom research methodologies, with an interest in learning more.Enthusiastic, proactive, flexible and open to learning new thingsPrevious exposure to Market Mix Modeling and a basic understanding of MMM methodologies would be a bonus.SalaryTransparency matters to us. The salary range for this position is $60,000 to $70,000 CDN per year. Actual compensation within this range will be based on a variety of factors, including relevant experience, knowledge, skills, and applicable certifications. This range reflects what we reasonably expect to offer based on current market data.AI UseWe use artificial intelligence (AI) tools to support parts of our hiring process, such as reviewing applications or analyzing resumes. These tools assist our recruitment team but never replace human decision-making. We believe in a human-first approach, where your experience and potential are recognized by people.EEO StatementSpark is an equal chance employer with a strong commitment to diversity and inclusion. We create and nurture a vibrant work environment that celebrates, values and leverages all aspects of diversity and inclusiveness, attracts world‑class talent and serves as the industry benchmark for best practices.#J-18808-Ljbffr

📌 Senior Specialist, Research & Insights - C$60,000 - C$70,000 A Year (Winnipeg)
🏢 Starcom
📍 Winnipeg