Elevate Web3 portfolio growth as a Head of Growth focusing on crypto wallets. Lead strategic initiatives, engage users, and optimize budgets for maximum ROI within the blockchain landscape. This role requires a growth-oriented leader with extensive expertise in Web3 marketing.

You'll be responsible for guiding the growth team and defining user acquisition strategies tailored for crypto wallets. Your understanding of the Web3 ecosystem will be essential for crafting effective initiatives and nurturing valuable industry partnerships. Key Responsibilities:

- Drive user acquisition and retention strategies for Web3 wallets
- Oversee budget allocation and optimization for campaigns
- Craft growth initiatives leveraging DeFi, NFTs, and Layer 1/Layer 2




- Understand unique crypto wallet user dynamics for enhanced engagement
- Collaborate with product and engineering teams for alignment Requirements:
- Bachelor’s Degree in Marketing, Business, or similar
- 4+ years of hands-on growth experience in Web3
- Proven ability in budget management for performance marketing
- Deep knowledge of Web3 ecosystem and user profiles
- Solid network within the crypto wallet and blockchain community Lead transformative growth strategies shaping the user journey in crypto wallets within the evolving Web3 landscape.

📌 Growth Strategist for Web3 Wallets (Toronto)
🏢 WavesReach
📍 Toronto