Drive integrated marketing efforts for the Casino industry throughout Canada as the Lead Integrated Marketing Manager. Spearhead full-funnel strategies to connect with local markets. As the Lead Integrated Marketing Manager, you will be responsible for guiding comprehensive marketing campaigns that speak to culturally relevant insights.

Your expertise will bridge brand positioning with practical marketing initiatives, ensuring that every strategy is driven by actionable data and performance metrics. This role invites you to combine creative storytelling with data analysis to facilitate impressive market growth. Key Responsibilities:

- Develop and execute full marketing strategies for Casino
- Design culturally insightful campaigns for local engagement
- Unify brand, product,



and acquisition marketing efforts
- Employ data insights to optimize marketing performance
- Lead cross-functional collaboration for comprehensive initiatives Requirements:
- Background in integrated marketing management
- Expertise in shaping strategy based on consumer insights
- Effective storytelling and communication abilities
- Robust analytical mindset for performance results
- Experience in competitive marketing environments Lead and innovate in integrated marketing strategies as part of your role in the Casino sector across Canada.

📌 Lead Integrated Marketing for Casino Sector (Canada)
🏢 Triwill Group
📍 Canada