We are seeking a Senior Product Marketing Manager, Retail Wholesale to champion NuORDER, one of Lightspeed Retail's product portfolio. In this role you will lead go-to-market strategy, positioning, and adoption efforts across the NuORDER product, working closely with Product, Strategy, Support, and Sales to ensure enhancements to the user experience translate into measurable improvements in product adoption, sales effectiveness, and current client growth.What You'll Be Responsible ForOwn positioning and messaging for NuORDER and its featuresRefine and lead the product/feature launch process, working with GTM Operations and Product ManagementDevelop a win‐loss/voice of market program to gather customer, sales, and market feedback that informs product and GTM strategyMonitor the competitor landscape and provide regular updates on positioningLead customer marketing efforts focused on driving product adoption and upsell & cross‐sell campaigns that increase monthly recurring revenue and reduce churnDevelop and maintain ICP and persona insights that guide messaging for sales and marketing teamsCollaborate with Product and GTM Operations to identify friction points in the merchant journey and shape GTM strategies that improve satisfaction and adoptionPartner with all GTM teams to ensure accurate messaging, collateral, and training for adoptionMeasure and analyze the impact of product launches and GTM campaignsCreate feedback loops with Sales, Support, and Merchant Success to refine messaging and influence the product roadmap based on real‐world pain pointsUse qualitative and quantitative research (merchant interviews, support data, surveys)



to validate positioning and inform prioritizationCollaborate with Integrated Marketing and Campaigns to develop content and campaigns that improve awareness and education of features in your portfolioWhat You Bring2+ years of experience in SaaS product marketingStrategic thinker with hands‐on experience developing positioning, messaging frameworks, and go‐to‐market strategiesDemonstrated ability to synthesize customer insights and support data into actionable marketing and product recommendationsStrong collaboration skills and proven success working cross‐functionally with Product, Sales, Support, and EnablementComfort navigating ambiguity, with a proactive mindset and a focus on continuous improvementExcellent written and verbal communication skills; able to translatetechnical features into clear merchant benefitsExperience conducting and leveraging qualitative and quantitative research (surveys, interviews, support feedback) to inform strategyA growth mindset and curiosity about the merchant journey – always asking how we can make the experience betterEven Better If You Have, But Not NecessaryExperience in the retail wholesale industry in any capacitySolid understanding of wholesale operations and how retail merchants run their businessesWhat's in it for youAbility to work in a truly flexible environmentGenuine career opportunities in a growing, customer‐centric companyTeam size that is large enough for growth but lean enough to make a real impactCompensation: $130‐140k base (approximate range). Additional benefits include Lightspeed RSU program, unlimited paid time off policy, adaptable working policy, immediate access to health insurance, health and wellness benefits, paid leave assistance for new parents, LinkedIn learning license, and one paid volunteer day annually.Lightspeed is a proud equal‐chance employer. We are committed to creating an inclusive and barrier‐free workplace. Accommodations are available on request for candidates taking part in all aspects of the selection process.#J-18808-Ljbffr

📌 Senior Product Marketing Manager, Retail Wholesale - $130,000 - $140,000 A Year (Toronto)
🏢 Lightspeed
📍 Toronto